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Okta Customer Identity · Auth0

Secure, scalable customer login and registration.

Identity for customer-facing applications — web, mobile, and API — built on Auth0 by Okta.

What Okta Customer Identity is

Okta Customer Identity Cloud, built on Auth0, handles authentication and authorization for your application's customers: registration, email and password login, social login, passwordless via magic link or passkey, MFA, and session management.

Developers integrate through SDKs for web, iOS, Android, and backends, so product teams do not build and maintain their own login system. The login page is customized to your brand.

Built-in security — bot detection, brute-force protection, breached password detection — and compliance with OAuth 2.0 and OpenID Connect reduce the risk that usually comes with custom login implementations.

Use cases

A new mobile app or customer portal

Login, registration, and account recovery ready in days, not months of development.

One identity across products

Customers use the same account across several applications or brands within one group.

Passwordless and passkeys

Less login friction and less phishing with magic links, OTP, or passkeys.

APIs and B2B integration

Token-based authorization for public APIs and partner access using standard OAuth 2.0 flows.

What we deliver

  • Auth0 tenant design: applications, connections, and authorization model
  • Universal Login customized to your brand
  • Social login, passwordless, MFA, and security policy configuration
  • SDK integration support alongside your development team
  • User migration from the legacy login database, including lazy migration
  • Monitoring, logging, and operational handover

Frequently asked questions

Do customers have to create new accounts during migration?

No. Auth0 supports automatic migration on first login (lazy migration) from the legacy database, so customers keep using the same credentials.

Is user data stored in Indonesia?

Auth0 offers a choice of data regions. We help select the region and configuration that fits your company's data policy and applicable regulation.

How is this different from Workforce Identity?

Workforce Identity is for employees and internal partners; Customer Identity is for the external users of your products, with different needs in scale, brand customization, and developer experience.

Does our development team need special skills?

No. Integration goes through SDKs and the OpenID Connect standard. We support your team on the first integration and hand over sample code and documentation.

Talk to our team about your requirements.

Send us an outline of your applications and users. We will schedule a discovery session.

Contact us